| Internal Alliances |
What do we want? |
Critical Success Factors |
| Current Members |
New member referrals |
Educate members on benefits |
| FPA National |
Recruiting tools, new membership ideas, updates |
Monthly Membership Director's conference call |
| Partnership Committee |
Support in pitching FPA to their non-member clients/employees |
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| Career Development Committee |
Increase number of student members |
Create alliances with colleges |
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Exposure to non-members at Career Day |
Membership presentation at Career Day |
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Exposure to non-members at Career Development Workshops |
Membership info at Career Development Workshops and Contact non-members from Career Development Workshops and invite them to at chapter meeting |
| Member Services Committee |
Synergy between committees to support FPA-MN’s overall membership goal |
Joint committee meetings in April and September |
| Programs Committee |
Encourage non-members at chapter meetings to join FPA |
Encourage speakers to offer incentives to FPA members and/or non-members who join “today” |
| Pubilc Relations Committee |
Increase public awareness of FPA membership benefits |
Meet with Patty Dunn and PR committee in February 2010 to discuss how Patty can be utilized to promote FPA membership |
| Symposium Committee |
Increase exposure to non-members |
Pitch FPA membership to non-members at Symposium through announcements and membership booth |
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Encourage speakers to offer incentives to FPA members and/or non-members who join “today” |
| External Alliances |
What do we want? |
Critical Success Factors |
| Local allied professional organizations |
Support in pitching FPA to their members |
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| MN firms with large numbers of potential members |
Opportunity to educate employees on the benefits of FPA membership |
Identify and seek companies to set up displays at large meetings or give presentations about the benefits of FPA membership |
| Program Directors/ Instructors - local CFP programs |
Access to students to pitch membership |
Create a PowerPoint that instructors can use to talk about FPA |
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Promote Program Directors campaign |