Want to become a "go to" source for journalists?
FPA is hosting another all-member virtual media training on June 5th, 3:00 pm CST. Over the years FPA has become a ‘go to’ resource for members of the industry and mainstream media who are writing about personal finance and the financial planning profession. Once you have attended a FPA media training session, you are then approved to respond to the media queries which are sent out by the PR committee chairperson, Kristy Gusick. FPA members who are CFP® professionals and attend this media training program can participate in FPA media queries that are sent daily.
Each 90-minute media training program, conducted by FPA Director of Communications Ben Lewis, covers the essentials in working with journalists, including:
- How to pitch story ideas to reporters;
- What you need to do to prepare for interviews;
- How you can improve interview performance;
- The tactics for ensuring you maintain a great reputation with reporters;
- Representing FPA and the organizational messages; and
- Much more!
Click here to sign-up for the next scheduled FPA all-member virtual media training and to see a list of future dates. You will receive a confirmation email and login details one week before the training.